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The health & wellness industry in India was largely scattered and fragmented, until a few years ago. However, that changed rapidly when the largely millennial population started ageing and a public health crisis that had been building for years came to the fore. Today, India has become an epicenter of lifestyle diseases spurred by sedentary lifestyle and unhealthy eating habits. In lieu, the health & wellness industry in India has witnessed double digit growth in recent years and is poised to rise further due to the raging coronavirus pandemic.
In today’s post we look at factors that contribute to the skyrocketing demand for health & wellness coaches in India.
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What is Health and Wellness Coaching?
Coaching around health and wellness is a well-defined, customized procedure that aids clients in attaining their physical, psychological, and lifestyle goals. A wellness coach assists their clients in making tangible and long-lasting improvements in nutrition, physical activity, stress reduction, sleep hygiene, and even work-life equilibrium. Unlike traditional consultations with a medical practitioner, wellness coaching places emphasis on habit formation and long-term wellbeing instead of solely focusing on sickness.
In the emerging health and wellness industry in India, coaching is becoming more popular, especially with the rise of coaching on demand models. These platforms make available certified practitioners who take clients through guided programs and personalized sessions. As awareness around mental wellbeing, fitness, and preventive healthcare rises, there is a growing adoption of wellness coaching by corporates, fitness centers, and digital health startups.
As India adopts a more holistic approach to living, wellness coaching adds value in transforming medical recommendations to practical actions, providing personalized strategies tailored to urban living.
What can a Wellness Coach Do?
Wellness coaches assist their clients in achieving specific health milestones by devising comprehensive plans to enhance their diet, exercise, sleeping patterns, and manage overall stress. They implement goal-oriented strategies and provide motivation and accountability based on the unique requirements of every client. Within the context of the emerging health and fitness industry in India, wellness coaches are instrumental in providing preventive healthcare, advancing mental health support, and improving life quality through sustained support and sustainable habit formation tailored to the client.
Why Health Coaches Are In High Demand?
Rising Awareness about Health & Fitness
Did you know? Over 475 million people in India are suffering from one or more lifestyle diseases such as diabetes, blood pressure, cardiovascular problems, stress, anxiety, cancer etc.
Access to the internet and the rise of social media has contributed to the rise in awareness about general health and fitness among Indians. People have come to realize that their lifestyle related health problems are not individual but universal. Which, in turn, has inspired them to seek professional help. More people are now seeking health & wellness coaching in India than ever before.
Also, various wearable technologies (smart watches, fitness trackers etc.)are now aiding the health & wellness industry in moving people towards better, healthier lifestyles.
Numerous Modes of Training
A few years ago, gyms and fitness studios were the only places we could approach for fitness. However, with the concept of holistic health & wellness taking roots, multiple training channels have become available for people who could not commit to the arduous physical training regimens.
Moreover, a new breed of wellness expert has redefined the meaning of health, from being just about physical fitness to something that encompasses physical, mental and spiritual wellbeing. By creating a space for health & wellness through nutrition training and self-driven lifestyle changes, wellness leaders like Preeti Rao are motivating millions of Indians to live better.
Corporate and Government Programs
The government has also pushed the health & wellness industry forward by making it a priority in its ‘Make in India’ campaign.By establishing a connect between traditional Indian practices such as Ayurveda practices, yoga and meditation, and more modern tools of holistic learning, the government plans to convert health & wellness coaching into a primary skill development initiative. In fact, Weljii health & wellness coaching institute is working under the ambit of Healthcare Sector Skill Council to that effect.
Corporates too are investing in wellness programs for their workforces, to relieve stress and anxiety, and move towards a healthier and happier work culture that nurtures productivity and creative thought. Corporate wellness programs are fast becoming a policy norm akin to CSR.
Increase in Disposable Incomes
Another factor that has contributed to the rise of health & wellness coaching is the increase in disposable incomes. Today, consumers are more open to spending money on health & wellness than they were five years ago. Youth, especially, are investing in personalized nutrition and life coaching programs to stay healthy and achieve their life goals through professional guidance.
Coronavirus Pandemic
The unexpected coming of pandemic has also contributed to the rise in demand for health & wellness coaches in India and the world. Staying at home, people are coming to terms with their long-neglected lifestyle related health issues and looking for remedies. Also, a section of previously active individuals has also been affected by the rapid change in living conditions, finding it difficult to cope with the new normal of staying cooped up at home. Wellness coaching offers them a healthy way out.
What are Some Jobs You Can Get as a Wellness Coach?
As a wellness coach, you step into a career that mixes variety with real-world impact. Many coaches become corporate wellness consultants, showing companies how to ease stress, balance workloads, and build everyday health habits. Others set up camp in fitness centers and gyms, guiding members on nutrition, sleep, and mindset, not just sweat time. A growing place for coaches is with insurance firms or health clinics, where they help patients manage chronic issues or stick to prevention plans.
Some coaches choose to work solo as lifestyle advisors, meeting clients one-on-one to tackle food, movement, mindset, and habit change. There are also chances to team up with spas, retreats, and wellness resorts, running programs that focus on detox, relaxation, or stress relief.
Many coaches now offer online sessions, coaching from home while reaching clients around the globe. Whether you zero in on burnout, restless nights, or meal planning, wellness coaching gives you the freedom, mission, and tools to change lives for the better.
How Much do Wellness Coaches Make?
A wellness coach in India makes on average between ₹20,000 to ₹50,000 monthly which varies based on experience, specialization, and clientele. Coaches who work independently and offer on-demand services earn between ₹500 and ₹2,000 per session. More lucrative earnings are achievable through corporate wellness programs and high paying clients. The health and wellness industry in India is growing and there is a certified coach shortage across fitness centers, healthcare startups, and online. With good training and a strong online presence, one can expect to find wellness coaching very personally and financially satisfying in today’s climate where people are investing in their health.
Concluding thoughts
Health & wellness industry is expected to provide the overall healthcare industry with critical support in coming years. The industry is primed for growth as there is a very large gap between the demand and availability of certified health coaches in India.
Also Read
How can I become a Health Coach
Career as a Certified Health Coach